THE
SHIRT FACTORY
Breathing life and culture into the facade of a formerly industrial factory, increasing visibility, and fostering community for the resident artists and businesses.
A catalyst for future
improvements.
A DEEPER LOOK AT OUR IMPACT
YWCA
TROY, NY
A message in empowering women, eradicating racism,
and building safe spaces.
Visual branding that raises awareness, shapes identity,
and enhances donorship.
SAMARITAN
HOSPITAL
An immersive, nature-inspired mural crafted to support patient well-being in the activity room of the mental illness and chemical addiction unit.
PUBLIC ART PROPELS BUSINESS SUCCESS
All information was sourced from OAAA, Nielsen, and Americans for the Arts
Businesses with murals report
5-50% increase in revenues
After mural installation, reports show a
7% Increase in foot traffic.
77% of business owners believe their murals
have encouraged repeat customers
90% of business owners believe murals
increase perceived value of their brand.
INCREASED SALES
Areas with public art are reported to have
20% of visitors return for the art.
76% of millennials are more likely to buy
from businesses that are visually appealing.
64% of consumers are more likely to visit
a business that has a mural.
30% boost in social media engagement
reported from businesses with murals.
INCREASED VISIBILITY
FROM WALL TO LANDMARK
A UNIQUE PROCESS. A PROVEN OUTCOME.
PHASE ONE:
PHASE TWO:
PHASE THREE:
Discussing Logistic, Goals, & Concepts
INITIAL CALL
Designing begins after first invoice paid.
1 Design + 2 Rounds of Revision.
DESIGNING
PAINTING + WORKSHOPS
Fulfillment of murals and any
community engagements.
PROPOSAL CREATION + REVIEW
MATERIALS + EQUIPMENT
While moving through revisions, we will source all materials & equipment needed.
COMPLETION + REVEAL
Proposal with Custom Quote, Approval of Proposal, 50% Initiation Invoice, & Signing of Agreement
Remaining 50% of payment due upon completion. Mural to be revealed to the community.
William Rivas, Director of Operations - C.O.C.O.A. House
"This project was done while the youth in my program were present. The lessons they learned and the dialogues they were a part of will shape who they become and what they do. Eugene is amazing, he brings so much heart and love to his work that it is hard not to be better after the experience is over. This project was very emotional for me and there were days when I questioned “why me and why now?”, truth is Eugene was instrumental in getting me through this process, and I will always appreciate him for that.
TESTIMONIALS
Dorien Seimens, Assistant Manager -
Vertical Hold Climbing Gym
“Gene was fantastic to work with. He asked for just enough input to get a feel for what design we wanted, and took our cues to produce a final design that captured what our business wanted, but pushed the aesthetics of the space in a much better direction that we could have arrived at on our own. He stayed true to our vision but expanded the design in the best ways possible. Gene works fast when he gets on his mission and he stayed with the project until both of us were completely satisfied with the outcome.”
Kelly Murphy, Supervisor of Patient Safety - Samaritan Hospital
“Our team absolutely loves how the mural came out. It is thoughtful and considerate of the people who get to enjoy it. The pond scene is wonderfully captivating and invites you in for a moment of peace just as we hoped it would. The room now has so much more character and color than it did! Our team appreciated that our feedback was well-received and considered. It was incredibly meaningful to have you meet with our patients and use their feedback in the project development process. We loved your passion and excitement!”
